India’s pre-prepared baby food sector is in its infancy. The vast majority of parents finding grey-import, pre-packed products too expensive or not trusting the quality and provenance of the ingredients.
To address these concerns, Tiny Spoons was born.
The founders approached Threesixty to help devise a brand that would deliver an affordable pouched product that parents would trust. Sourced and packed in Europe, but delivered by an Indian company that understands the needs of parent and child.
The playful, authentic baby elephant, spoon icon and crafted ingredients form the building blocks of the brand values for launch and beyond.
Branding and Identity development
Strategy & Research
Identity & Packaging Design
Digital & Website Design
Long-term Design Support
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